Bulgari Boutique Zurich, Zurich

Bulgari debuts breathtaking jewellery masterpieces featuring a new in-house micro-movement.

Shifting the paradigm of modern-day watchmaking, Bulgari has established itself as the Master of the Estetica della Meccanica.

The Lvcea timepieces round out the LVMH Watch Week selection, speaking the language of light.

Serpenti Forever's glam meets the magnificence of rubies.

Bulgari, the magnificent and contemporary Italian jeweler, master of colored gemstones, announced the grand reopening of the store in Zurich’s most exclusive street on Bahnhofstrasse.

(MORE THAN) A NAME ON YOUR WRIST. YOU HAVE TO ACKNOWLEDGE IT, YOU HAVE TO LOVE IT, YOU HAVE TO DARE... TO WEAR A NAME ON YOUR WRIST.

Now, inviting everyone on a new journey of color, Bulgari takes us to the mysterious heart of Tajikistan, the country from which some of the most marvellous spinels come.

Octo Finissimo Ultra is far more than the world's thinnest mechanical watch.

Octo Finissimo Minute Repeater, Chronograph GMT Automatic and Tourbillon Chronograph Skeleton Automatic: three legendary watches celebrate the Bulgari vision of masculine elegance.

The master of coloured gemstones marks the 70-year reign of Queen Elizabeth II with the creation of its one-of-a-kind ‘Jubilee Emerald Garden’ High Jewellery set.

This is the story behind the 2022 Serpenti Viper jewellery introductions, the latest. hypnotic chapter in the fascinating Bulgari snake adventure.

Bulgari x Ducati is an encounter between two Italian icons in the realm of mechanics, driven by all the attendant passion.

The Roman jewelry maison unveils the new Brand campaign “Unexpected Wonders”, starring its global ambassadors.

Today, Bahnhofstrasse 25 was celebrating the vernissage of Simon Berger’s first collaboration with Bulgari in the freshly renewed store in Zurich: Serpenti by Simon Berger.

Bulgari invites you to discover an extraordinary world of marvels, boundless creativity and unrivaled mastery with the launch of its latest High Jewelry and High-End Watches collection.

BVLGARI introduces the Divas' Dream Minute Repeater, an Haute Horlogerie watch that shines with the boldness of the Jeweller of Time.

Bulgari’s innovative and creative DNA is reflected in the way the material is fashioned.

The Serpenti Seduttori Tourbillon dazzles and inspires in a stunningly modern version.

The Octo Finissimo Skeleton 8 Days is a perfect fusion of design and watchmaking expertise and embodies the quintessence of the Octo spirit.

Astonishing chromatic combinations and the luxurious, ultra-cuddly feel of shearling.

Bulgari now brings to the fore the unfading charm of Tubogas with new jewellery creations.

Awake your sense of wonder, and experience the season with fresh eyes, finding beauty and charm in every facet of the life.

The jewellery watches of the Rome-based Maison accompany the most precious moments of life.

The Octo Roma opens a new chapter in its legacy, elevating any attire with its impeccable flair.

With the 2023 Brand Campaign, Bulgari continues its unending quest for magnificence, capturing the hidden wonders and unique emotions that make every day extra-ordinary.

Bulgari showcases the pinnacle of High Jewelry by retracing an imaginary trip across the Mediterranean Sea.

The Roman Jeweller of Precious Skins introduces a new universal icon inspired by the timeless elegance of the Eternal City.

Driven by its time-honored goldsmithing tradition, Bulgari lifts the ancient Roman craft to the level of a modern art form.

Serpenti Misteriosi Cleopatra shines at the Grand Prix D’Horlogerie de Geneve by winning the prestigious Jewellery award.

The Divas’ Dream Peacock legacy unfolds further with new interpretations embracing marquetry.

At the Gran Turismo World Series Finals in Barcelona, Bulgari made not one but two spectacular reveals.

Bulgari and Save The Children celebrate 15 years of a successful partnership with the launch of a new custom made necklace and the #Withmewithyou campaign.

Octo Finissimo in three Limited Editions dedicated to the Mastery of Trompe L’oeil featuring ingeniously designed blends of art, technique, and freehand drawing.

The very first artistic collaboration on the Serpenti Tubogas collection celebrates the fleeting splendor of nature, a theme dear to Japanese architect Tadao Ando.

In 2024 Bvlgari elevates the contemporary elegance of the Bvlgari Aluminium by exploring three new creative horizons.

The Roman Jeweler unveils to the world “Aeterna”, the new High-End collection, paying tribute to the Maison’s 140th anniversary and to its ability to reinvent itself.

Bvlgari unveils its new magnificent brand campaign starring global ambassadors Anne Hathaway, Zendaya and Liu Yifei: An ode to personal renewal through endless rebirths.

Born under the sign of exquisite craftsmanship, the BVLGARI Fall-Winter 2024 Women’s Eyewear Collection expresses the sense of freedom beyond time and space.

Bvlgari Aluminium GMT X Fender® Limited Edition: A tribute to craftsmanship and emotion.

Bvlgari, the Jeweller of Time, transforms the iconic Serpenti Pallini through the magic of the Piccolissimo calibre, a miniature mechanical heart.

The new Octo Roma watches play tritone intervals, created by Bvlgari in collaboration with the Italian-Swiss conductor Lorenzo Viotti.

"A watch that speaks of time not as a measurement but as a space shaped by a metaphysical concept." - Laurent Grasso