Fear of God Brand

Fear of God is set to release delivery one of our most anticipated collections to date, ETERNAL, on 12/7/22.

Birkenstock and Fear of God present the Los Feliz, a new footwear proposition designed by Fear of God and developed exclusively with Birkenstock 1774.

Fear of God is set to release the second delivery of our highly-anticipated collection, ETERNAL, on 2/10/23.

The new essential offering is designed to anchor the modern wardrobe through effortless and elegant forms and shapes.

The latest installment is designed to anchor the modern wardrobe through effortless and elegant forms and shapes.

Fear of God and New Era introduce The Classic Collection 59FIFTY Fitted cap.

Reimagined for Collection 8, The California takes on a new monolithic silhouette with an added rubber outsole for improved traction and functionality.

Fear of God reveals the season opening campaign for Athletics. The campaign and new brand extend the preexisting spirit and foundation of Fear of God.

The collection includes an expansive offering of perpetual American staples featuring new shapes and fabrics.

A continuation of Fear of God’s perpetual narrative and embodiment of American Luxury.

Fear of God presents Collection 8, the campaign featuring Oscar Isaac lensed by Luis Alberto Rodriguez.

The collection brings to light the next chapter in the story that began with the launch of Athletics in 2023.

Made in Italy and defined by silhouettes informed by classic American tailoring and sportswear, ETERNAL 2025 blurs the boundary between the sumptuously casual and the sharply formal.

American Symphony is a continuation of Fear of God’s perpetual embodiment of American Luxury, fusing Jerry Lorenzo’s inimitable perspective and design language with the finest Italian craftsmanship.