Prada Boutique in Zurich, Zurich
Store news
Prada Presents Its New Spring/Summer 2024 Womenswear Collection
Brand newsNew!
Prada Presents Its New Spring/Summer 2024 Womenswear Collection
Brand newsNew!The Spring/Summer 2024 Prada collection reproduces and reinterprets a handbag design originally devised by Mario Prada, Miuccia Prada’s grandfather and co-founder of Prada, in the 1913.
Prada Fall/Winter 2023 Women’s And Men’s Campaign: In Conversation With A Flower
Brand news
Prada Fall/Winter 2023 Women’s And Men’s Campaign: In Conversation With A Flower
Brand newsBeauty, care, love. Prada’s exploration of these eternal, timeless values of humanity - universal emotions - inspires both the Fall/Winter 2023 collections and campaigns.
Prada Eternal Gold - New Fine Jewelry Drop For Summer 2023
Brand news
Prada Eternal Gold - New Fine Jewelry Drop For Summer 2023
Brand newsPrada drops new fine jewelry pieces of the Eternal Gold collection for Summer 2023.
Prada Presents Its New Spring/Summer 2024 Menswear Collection: Fluid Form
Brand news
Prada Presents Its New Spring/Summer 2024 Menswear Collection: Fluid Form
Brand newsThe Spring/Summer 2024 Prada menswear collection by Miuccia Prada and Raf Simons proposes an absolute freedom of the body, expressed through the foundations of the garments that clothe it.
Prada Announced New Riders Republic® Collaboration
Brand news
Prada Announced New Riders Republic® Collaboration
Brand newsPrada renews its partnership with Ubisoft, celebrating one year of collaboration, by offering new Prada Linea Rossa activities and gears to Riders Republic® players.
Prada Linea Rossa Spring/Summer 2023 Campaign
Brand news
Prada Linea Rossa Spring/Summer 2023 Campaign
Brand newsThe Prada Linea Rossa Spring/Summer 2023 campaign imagery proposes an unreal landscape that nevertheless reflects the reality of today.
Prada Moon Bag
Brand news
Prada Moon Bag
Brand newsFor the new Prada Moon bag revisits an iconic model of the 2000s in a modern, conceptual compendium of the brand’s distinctive features.