Cartier Brand
Cartier’s Tank Française Watch Is Back In The Limelight
Luxferity, 17.01.2023
FRANÇAISE? IT'S ALL IN THE SPIRIT.
A certain je ne sais quoi, which is simple yet sophisticated, both masculine and feminine, with a classic allure that makes all the difference. From the Tank it takes its timeless elegance, all its aesthetic codes and its own particular art of always keeping up with the times.
A unique ability to reinvent itself and stand the test of time, that it owes to the intelligence of its design. Aesthetes and artists make no mistakes: it's their watch of choice.
Catherine Deneuve, Rami Malek and director Guy Ritchie feature in Cartier's latest campaign film dedicated to the re-launch of the Tank Française watch.Cartier's Latest Campaign Film Dedicated To The Re-Launch Of The Tank Française Watch
Brand news
2023, A DESIGN IN EVOLUTION
Launched in 1996, the Tank Française debuted a metal bracelet in perfect harmony with the case, becoming an immediate member of the great Tank family. A monobloc metal design that Cartier is radicalising with this brand-new version. A new approach, both aesthetic and ergonomic, which energises the ultra-profiled lines of the watch, available in steel and yellow gold, with or without diamonds.
Dakota Johnson stars in a new film and imagery that revisit the emblematic handbag’s storied origins.Gucci Launches Its New Jackie 1961 Campaign
Brand news
“The new Tank Française reflects a creative conviction. Like rediscovering the raw nature of a cut stone, it was about capturing the watch's radical shape, simplifying its essential lines and stripping them of all embellishment to return to the myth’s origin.” - MARIE-LAURE CÉRÈDE JEWELLERY AND WATCHMAKING CREATIVE DIRECTOR
TANK SINCE 1917, FRANÇAISE DEPUIS 1996
- TANK FRANÇAISE WATCH (WGTA0114)
Quartz movement, small model, 750/1000 yellow gold.
Water-resistant up to 3 bar (approx. 30 meters/100 feet).
- TANK FRANÇAISE WATCH (WGTA0113)
Quartz movement, medium model, 750/1000 yellow gold.
Water-resistant up to 3 bar (approx. 30 meters/100 feet).
- TANK FRANÇAISE WATCH (WJTA0039)
Quartz movement, small model, 750/1000 yellow gold, diamonds.
Water-resistant up to 3 bar (approx. 30 meters/100 feet).
- TANK FRANÇAISE WATCH (WJTA0040)
Quartz movement, medium model, 750/1000 yellow gold, diamonds.
Water-resistant up to 3 bar (approx. 30 meters/100 feet).
- TANK FRANÇAISE WATCH (WSTA0065)
Quartz movement, small model, steel.
Water-resistant up to 3 bar (approx. 30 meters/100 feet).
- TANK FRANÇAISE WATCH (WSTA0074)
Quartz movement, medium model, steel.
Water-resistant up to 3 bar (approx. 30 meters/100 feet).
- TANK FRANÇAISE WATCH (WSTA0067)
Mechanical movement with automatic winding, large model, steel.
Water-resistant up to 3 bar (approx. 30 meters/100 feet).