Gentle Monster X D’heygere Presents An Original Eyewear Collaboration

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Gentle Monster x D’heygere presents an original eyewear collaboration, uniting the brands’ creative identities by incorporating the jewelry of French fashion accessory brand D’heygere into the original eyewear designs of Gentle Monster. In a creative attempt to redefine jewelry and fashion eyewear, the collection features eyewear with temples adorned with rings and earrings, reestablishing the frame itself to be a piece of jewelry. The collaboration package, which elegantly reinterprets the two brands’ formal identities, is reminiscent of jewelry boxes.

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The Belgian creative director, Stephanie D’heygere remarks, “The delicately designed products led this collaboration to open a new chapter of eyewear by attempting a unique method of combining frame with jewelry as a structure, not simply attaching it to the frame. It made us take the next step on typical jewelry eyewear.”

The Gentle Monster x D’heygere package elegantly illustrates the “timeless beauty of found objects” by merging the two brands’ existing functional and philosophical identities. Putting a twist on the classic ready-made jewelry box, the package contains a jewelry cushion that also functions as an eyewear case, conceptually adding a new layer of meaning.

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The collaboration campaign features a bizarre and unique wedding between Gentle Monster and D’heygere. Their connection transcends the 8,965km distance and 7-hour time difference between Seoul and Paris.

The full collection and campaign will be released globally on July 6, available at Gentle Monster and D’heygere’s official online and offline stores.

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