Etro Brand

Etro Appoints Marco De Vincenzo As New Creative Director

Luxferity, 30.05.2022

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Etro – the Italian luxury fashion house founded by Gerolamo Etro in 1968 and now controlled by private equity firm L Catterton – announced Marco De Vincenzo as new Creative Director for the women’s, men’s and home collections, effective June 1st, 2022.

Marco De Vincenzo’s debut at the maison will take place with the women’s Spring/Summer 2023 collection, which will show during Milan Fashion Week in September 2022.

Etro Appoints Marco De Vincenzo As New Creative Director

Marco De Vincenzo stands out as one of the most innovative designers of the new generation. After graduating from the European Institute of Design in Rome, in 2000 De Vincenzo started a long collaboration with Fendi for the accessories’ lines, before launching his eponymous women’s ready-to-wear brand in 2009, when he was also awarded first prize in the new talents competition “Who is on Next?” organised by Altaroma in collaboration with Vogue Italia.

Veronica, Kean and Jacopo Etro will continue to be involved in the development of the brand’s strategy in partnership with L Catterton.

Fabrizio Cardinali, Etro’s Chief Executive Officer, said: “As part of the brand’s new course, we welcome with enthusiasm the arrival of Marco De Vincenzo. Through his sensitivity for colours, prints and fabrics, we are sure that Marco will be able to translate at best Etro’s extraordinary heritage into new interpretations for the different brand’s collections and also giving a new drive to the world of accessories”.

About Etro

Founded by Gerolamo Etro in 1968 and headquartered in Milan, Etro is today a globally known luxury brand boasting global reach and consumer recognition. Etro’s global footprint relies on a widespread multi-channel retailing strategy that makes the brand’s offering available worldwide, starting with 140 flagship stores in over 58 countries across Europe, United States, Russia, Middle East and APAC. Milan, London, Paris, New York, Beijing, and Tokyo are among the main capitals where Etro has established its strong presence through prestigious real estate locations positioned on the paramount streets of the luxury shopping map. Etro’s distribution network further reaches with approximately 20 travel retail doors, extending the brand’s purchase experience to major international hubs and by an attentive wholesale selection of leading department stores and multi-brand boutiques. In addition, online plays an increasingly pivotal role in Etro’s direct-to-consumer journey across the continents, with brand’s directly operated e-commerce currently operating throughout Europe, United States, and Japan, while simultaneously developing exclusive collaborations with the most influential digital marketplaces internationally.