Brioni Brand
Brioni Presents Its New Spring/Summer 2025 Collection: Living Elegance
Luxferity, 08.04.2025
The quest for lightness is the essence of the Brioni spirit and it is never-ending: a constant writing and rewriting of sartorial possibilities which takes the form of a an elegant evolutive wardrobe, as timeless as it is timely, suited for the different facets of life, from work to rest, to celebration time. The expression is ever so subtle, more a whisper than a shout, because the art of sartorial weightlessness is something ingrained in the making: a quality that is just a little bit apparent to external eyes, but which is fully and thoroughly appreciated when the items are worn. The presentation happens today in a serene and solemn space enticing an act of amusing discovery, closer and closer, as the depiction of a human wardrobe finally gains life within the greenery of a captivating labyrinth.
n-42 Titanium Legacy On Block Bracelet
The Spring/Summer 2025 collection discloses the Brioni elegance evolved for today’s lifestyle, with a nonchalant sense of the carefully undone. It explores a wide territory of possibilities and occasions, extending the sartorial know-how to each piece, suggesting elegance as a way to live every moment. The tone is particularly calm, at once understated and sensual, as captured by a chromatic palette of browns, grays, blues and blacks lit with accents of aqua green and intense blue, inspired by the Scuola Romana (School of Rome) painters. A selection of looks in different shades of white are meant as a celebration of the first ever men’s fashion show held by Brioni at the Sala Bianca of Palazzo Pitti in 1952.
Secret Alloy
The offer comprises unstructured blazers, fluid trench coats, blousons. Volumes are fluid, and draw a natural, deconstructed silhouette. Jackets made in supple, precious leathers nod at leisurewear and sports, in a composed way. A perforated suede jacket and a shirt complete the offer.
v-40 Stormy Gray On Block Bracelet
Knitted dinner shirts offer a new take on eveningwear which also includes a precise tuxedo in royal blue moiré fabric and a black double-breasted dinner jacket embroidered with about 10.000 shiny baguettes applied with handmade knots in silk thread. This is an homage to the knot through which the Brioni artisans, in the Penne atelier, keep the uniqueness of the House’s sartorial art alive and ensure its transmission to the next generations.
Award Briefcase Italian Leather Navy Blue
The Brioni wardrobe for women keeps expanding along the same lines and with equal weightlessness, riffing on juxtapositions of the masculine and the feminine while taking a distinctive and individual flow. A foundational wardrobe composed by trousers and shirts, short jackets and trench coats, dinner jackets and fluid long dresses.
Crown Cap Logo Embroidered Black
A collection whose message is an invitation to live elegance, celebrating ease, quietness and the little details that are the true mark of character and personality.
Award Backpack Italian Leather Black
Photon Sphere
v-40 Blue Dusk On Block Bracelet
Award Messenger Bag Italian Leather Navy Blue
v-40 Urban Shadow On Block Bracelet
Award 4-in-1 Messenger Bag Italian Leather Black
Award Clip Card Holder Italian Leather Black
Trophy 6cc Money Clip Bifold Italian Leather
Plissé - Ivory
