There aren’t many brands that can claim as devoted a cult following as Japanese label AMBUSH®. From world famous rap and pop stars to the idols of K- and J-Pop, the Tokyo-based brand has become the gold standard for not only a generation of fashion-obsessed musicians, but also the coolest players in the streetwear scene. Their idiosyncratic style has led to commissions & collaborations with an illustrious list spanning fashion icons to European luxury houses and American streetwear brands. In their first collaborative effort, Levi’s® & AMBUSH® team up on a gender-neutral collection that incorporates the ethos of both brands.
Composed of two trucker jackets & two pairs of jeans, the Levi’s® x AMBUSH® collection perfectly captures the luxury-meets-streetwear approach AMBUSH® is known for. Beginning as an experimental pop art-inspired jewelry line in 2008, the brand—founded by YOON and VERBAL—evolved into producing full ready-to-wear collections a few years later. By 2015, they were showing in Paris, and in 2017 they were selected as one of the top 8 finalists for the highly coveted LVMH Prize for Young Fashion Designers.
Celebrated for its bold vision & cutting-edge approach to design, AMBUSH® draws on its unique brand aesthetic to reimagine Levi’s® icons with elevated details, premium fabrications & signature sundries. On top of the 3-piece collection launching globally across both brand’s channels, a limited-edition version of the trucker jacket will be available exclusively at AMBUSH®.
The Loose Fit Trucker Jacket comes in a worn, mid indigo wash and features signature silver-coated AMBUSH® bottle cap button shanks on the chest pockets, along with a special-edition black back patch that combines the Levi’s® Two Horse Pull and AMBUSH® logos. The AMBUSH® exclusive, Embellished Loose Fit Trucker Jacket also comes in a worn, mid indigo wash and features signature silver-coated AMBUSH® bottle cap button shanks, custom jewelry embellishments plus a special-edition, metallic silver back patch bearing the two iconic logos. The first pair of jeans is a 517™ Bootcut and comes in a worn, mid indigo wash. The second pair is a Baggy Fit Jean and comes in a worn, mid indigo wash. Both the 517™ and the Baggy Jean feature silver-coated AMBUSH® bottle cap button shanks plus a special-edition, black back patch that combines the Levi’s® Two Horse Pull and AMBUSH® logos. All four pieces from the new collection are gender-neutral and available in limited quantities.
The Levi’s® x AMBUSH® collection will launch globally on September 16th across Levi’s® and AMBUSH® channels. The Loose Fit Trucker Jacket, 517™ Bootcut Jean & Baggy Jean will be available for purchase on Ambushdesign.com & select AMBUSH® Stores. The limited-edition, Embellished Loose Fit Trucker Jacket will be available for purchase exclusively on Ambushdesign.com & select AMBUSH® stores.
Levi’s® x AMBUSH® Product:
● Levi’s® x AMBUSH® Embellished Loose Fit Trucker Jacket ($800 USD) - AMBUSH® Exclusive
● Levi’s® x AMBUSH® Loose Fit Trucker Jacket ($350 USD)
● Levi’s® x AMBUSH® 517 Bootcut Jean ($280 USD)
● Levi’s® x AMBUSH® Baggy Jean ($280 USD)
About the Levi’s® brand
The Levi’s® brand epitomizes classic American style and effortless cool. Since their invention by Levi Strauss & Co. in 1873, Levi’s® jeans have become one of the most recognizable garments of clothing in the world—capturing the imagination and loyalty of people for generations. Today, the Levi’s® brand portfolio continues to evolve through a relentless pioneering and innovative spirit that is unparalleled in the apparel industry. Our range of leading jeanswear and accessories are available in more than 110 countries, allowing individuals around the world to express their personal style. For more information about the Levi’s® brand, its products and stores, please visit levi.com.
AMBUSH® began as an experimental jewelry line – innovative pop art-inspired designs capturing a distinct Tokyo aesthetic. The iconic trademarked POW!® motif in particular received media coverage around the world. With apparel created as a canvas to complete the story, AMBUSH® evolved into designing unisex collections. The brand made its Paris debut in 2015 with YOON and VERBAL being listed as two of Business of Fashion’s Top 500 people influencing the global fashion industry for 5 consecutive years from 2015, and HYPEBEAST 100 list for 8 consecutive years. In 2022, AMBUSH® presented the brand’s first runway at Milan Fashion Week.