Zimmermann Boutique in Milan, Milan

Zimmermann’s Fall 25 collection, Hypnotic, draws inspiration from the spellbinding and enigmatic spirit captured by 1970s Australian Mystery movie, Picnic at Hanging Rock.

Iconic film references, nostalgic style-cues and teenage heartthrobs meet modern fabrications, sophisticated silhouettes and distinct artworks.

It starts with a sketch. It’s a craft Nicky Zimmermann has built her design process on, and this season is no exception; turning a magnifying glass on the art of fashion illustration for Fall 2024.

Iconic film references, nostalgic style-cues and teenage heartthrobs meet modern fabrications, sophisticated silhouettes and distinct artworks delivering a fresh new attitude.

Discover the Zimmermann X Le Bon Marché spring-summer 2024 campaign.

The campaign features Felice Noordhoff and has been shot by Benny Horne.

Air and volume are key themes of the collection - capturing the sense of movement and lightness from the original sketch in the true garment is a point of obsession for Zimmermann.