Plan C Teams Up With 10 Corso Como

Luxferity, 02.01.2023

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Plan C Teams Up With 10 Corso Como

Plan C announced an exclusive partnership with iconic international retailer 10 Corso Como. The Italian luxury brand founded by Carolina Castiglioni has created a special edition of its signature canvas tote bag mixing its most recognizable print with 10 Corso Como’s legendary graphic allover pattern designed by American artist Kris Rhus.

In particular, the retailer’s iconic black and white motif meets Plan C’s Pili and Bianca hand-sketched characters, originally designed by Carolina’s daughter Margherita to portray her brother Filippo and her friend Bianca.

Since the launch of the fashion house, they have been bringing the right touch of naif playfulness and artistic edge to the brand’s accessories and ready-to-wear styles, defined by an effortless no-logo elegance, perfectly matching the timeless aesthetic of the 10 Corso Como’s items.

Plan C Teams Up With 10 Corso Como

The co-branded black coated cotton bag, that will be presented in two sizes - small and medium, - will be on sale at 10 Corso Como locations in Milan and Seoul, as well as at Plan C online stores and boutiques in Japan and Korea, starting from January 25th.


Founded in 1991 in Milan, 10 CORSO COMO is today recognized as the first concept destination, promoting a close link between fashion and design. Known as the first “concept store”, it turned the retail concept in a hub for lifestyle and fashion.

Today, 31 years later and now under the direction and business development of Chairman Tiziana Fausti, 10 Corso Como continues the integrity and aesthetic identity that has made 10 Corso Como a symbol of Milano, of creativity, and Made in Italy.


Edgy design, daring color sensibility, experimentation and uncompromising quality are the distinguishing elements of highend women’s and accessories label Plan C.

The daughter of Marni’s founders, Carolina for 10 years developed special projects for her family’s business, prior to lunch Plan C in 2018, with the support of her father Gianni and her brother Giovanni.

Headquartered in a space in the heart of Milan, which housed Carolina’s great grandmother’s fur atelier in the 60’, Plan C offers individual and modern collections, matching masculine and feminine elements and playing with striking colors and bold prints.

Crafted from special materials with a charming tactile feel, Plan C’s long-lasting and meaningful garments are designed to become the uniforms of real, powerful and determined women.

Distributed across the most sophisticated multi-brand stores in the world, Plan C operates a flagship at Tokyo’s iconic “From 1” building in the luxury Aoyama district, as well as shops shops-in-shop at Isetan in Japan and at the Galleria mall in Korea.