Longchamp is collaborating with the digital media and cultural platform Highsnobiety for the third edition of its “Not In Paris” exhibition series, coinciding with Paris Men’s Fashion Week.
Highsnobiety first unveiled “Not In Paris” in June 2020 with the aim of distilling the experience of Fashion Week into a multimedia hub of online content showcasing art, fashion, music and design, and making it accessible to a culturally curious global community. For its third edition, “Not In Paris” is presenting collaborations with more than 15 brands chosen by Highsnobiety, including A.P.C., Baccarat, Gucci, Maison Kitsuné, Rick Owens and Longchamp.
The Longchamp-Highsnobiety collaboration features the iconic Le Pliage® travel bag in 100% recycled polyester canvas, which is principally made from recovered plastic bottles. “Paris” is emblazoned with a sublimation printing process in green college-style lettering on the white canvas, with “Not In” embroidered in black italic script on it. A fluorescent green zip pull and black Russian leather on the flap, handles and shoulder strap complete the exclusive design.
The “Not In Paris” exhibition and collaborative products – exclusively available at Highsnobiety Shop - launch on 16 June 2021 on www.highsnobiety.com. For the first time, “Not In Paris” will also actually be present in the French capital via a pop-up souvenir shop at 198 rue de Rivoli, adjacent to the Louvre and Tuileries gardens. Open to the public from 19 to 26 June, it will present the full array of collaborative products along with a special programme of events.