Bulgari Presents Its Spring Summer ‘22 Leather Goods And Accessories Collection: Amoroma
Luxferity, 28.01.2022
AMORE, Italian for love, and ROMA could only be such a perfect match when their exciting encounter is sealed by Bulgari.
AMOROMA is the creative concept behind Bulgari’s new SS22 Leather Goods & Accessories Collection. From whichever direction you read this naming or look at the Collection, the love that Bulgari has for its greatest source of inspiration - the Eternal City - exudes from every perspective. An unending creative heritage powered up by fresh new attitudes and unexpected metamorphosis of the emblematic Serpenti.
The season opens with the introduction of the new INFINITUM motif, a tribute to the monumental magnificence and timeless beauty of Rome, adopting the legendary Bulgari logo as a distinctive element of design.
A celebration of the Eternal City’s all-pervading RADIANCE through a new sunbeam design inspired by a Bulgari heritage watch, the first mood of the Collection delivers unforeseen evolutions of Serpenti, introducing fresh and unexpected shapes, such as the Serpenti Hobo Bag and Serpenti Jewellery bag, and experimenting with unprecedented crafting techniques, as for the ultra-contemporary Serpenti Laser Cut and the jewellery-inspired Serpenti Heritage Mesh and Serpenti Full Metal Mesh.
Warm nuances and bold updates of some of Bulgari’s most iconic bags mark the second mood of the Collection, named SUNSHINE. Here captivating and joyful radial patterns take shape into charming new motifs, such as the one of the Serpenti Diamond Blast Sunshine Quilted, while comforting nuances infuse the season’s most iconic styles with the warmth of Rome’s light.
Preserving its reputation as the Master of colours, in the third mood, BLOOMING ROME, Bulgari draws from the Eternal City’s exciting colour palette to envision vibrant details and bright finishes in combination with exquisite skins in gem-inspired nuances - renewing the spell of seduction of the Serpenti Maxi Cabochon and the Serpenti Maxi Chain along with other emblematic styles.
The vibrant world of AMOROMA inspires an exclusive selection of irresistible must-have Small Leather Goods including micro and nano bags born to upgrade the look like mini jewels, while the main themes of the season equally permeate the Textile Collection, spanning from colourful designs to creative interpretations of the Bulgari logo.
Expressing a new spellbinding metamorphosis of the Bulgari snake, the SS’22 Eyewear Collection introduces new Serpenti styles, while for men the iconic BULGARI BULGARI line makes a new statement of timeless classiness.