Chopard Brand

A one-of-a-kind creation inspired by the ecosystem enhanced by a tropical lagoon with its colourful seabeds, a journey intermingled with poetry and emotions.

The new Alpine Eagle 41 XP model combines the pure lines of an iconic creation from the Maison with a dial featuring an exceptional Artistic craft perfected by the in-house workshops: straw marquetry.

Chopard announced that supermodel and entrepreneur Bella Hadid has been appointed as its new Global Ambassador.

All these exceptional creations were revealed for the first time at the Cannes Festival.

Member of the Jury Greta Gerwig, Diane Kruger, Paulo Dybala, Oriana Sabatini and Peggy Gou wore Chopard creations to the Premiere of "The Shrouds" by David Cronenberg.

Bella Hadid, Maria Bakalova, Yasmine Sabri, Livia Nunes, William Abadie, Emma Thynn, Catrinel Marlon and Iris Knobloch wore Chopard creations to the Premiere of "The Apprentice" by Ali Abbasi.

Gigi Hadid, Chris Hemsworth, Emily Ratajkowski, Rachel Zegler, Jodie Turner-Smith, Da’Vine Joy Randolph and Maria Sharapova wore Chopard to the 2024 Met Gala in New York City.