L’Artisan Parfumer Presents Its New Fragrance: Il était Un Bois

Lurking and lingering, magical and mystical, much unfolds, and hides, in a forest. Spellbound by the sounds, the painterly palette, and lush enveloping scent - L’ Artisan Parfumeur could no longer resist the call of the Woods. And so, Once Upon a Time…

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…A path leads us into an enchanted clearing. Here, venerated woody fragrances, such as Méchant Loup et Bois Farine stand tall, majestic, reassuring.

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Whilst ancient druids came to source their medicines, the Woods of Medieval Times also bore witness to many crimes. A canopied stage, for good and bad, fairytales lifting the sylvan curtain on evil
and enchantment. A perfume whose very name rings out like a magic spell.

Caroline Dumur ventures into the heart of a forest and listens to the pulse of vetiver. And its’ vibrations, widely known, are audaciously reimagined.

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Rooted in the soil, its gaze turning skyward, Il Était Un Bois dances from branch to branch, caressing the twigs as it tramples the sleepy leaves that blanket the earth.