Tiffany & Co. Brand
Tiffany & Co. Unveils Its 2024 Holiday Campaign, With Love, Since 1837
Luxferity, 12.12.2024
Tiffany & Co. unveiled its 2024 holiday campaign, With love, Since 1837, starring House ambassador Anya Taylor-Joy as she explores New York City in a snow-dusted winter wonderland. Tapping into the House’s illustrious heritage, the campaign is brought to life through captivating visual storytelling with film and still imagery. Taylor-Joy explores New York City draped in the House’s iconic collections, capturing the essence of each collection, highlighting the House’s birthplace as the location where every act of love is celebrated, from timeless bonds to meaningful beginnings.
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Directed by Jonas Lindstroem, the campaign film displays the renowned actress in a little black dress entering a door in a pared-down setting; the same vault-inspired entrance at The Landmark. She implores viewers to follow her as she explores “the city where love never sleeps.” Walking over the Brooklyn Bridge, the actress wears HardWear by Tiffany designs, highlighting a gift that celebrates new heights. The film concludes with Taylor-Joy peering into the Fifth Avenue windows of the world’s most iconic Tiffany & Co. store: The Landmark. A snow-dusted cityscape of Manhattan beckons, and dreamy vintage music plays as Taylor-Joy is swept into a wintery world that celebrates the holiday season With love, Since 1837 at Tiffany & Co.
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The campaign also unfolds a series of starry vignettes, photographed by Carljin Jacobs, where sparkling Tiffany designs illustrate the many facets of love. In one image, Taylor-Joy wears T by Tiffany, a collection inspired by New York City, while in another she is featured in Knot by Tiffany, a symbol of close connections.
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