Pucci Brand


Pucci Introduces Its New Puffer Jacket Campaign

Luxferity, 22.10.2024

Brand newsRecommend Recommend

This season, Pucci embraces the bold and vibrant with the debut of the Iride Puffer Jacket. Under the creative direction of Camille Miceli, the puffer silhouette is reimagined with a statement-making edge, featuring the brand's legendary Iride print.

Pucci Introduces Its New Puffer Jacket Campaign

Evoking the fragmented sparkle of an eye's iris, the Iride print, a vibrant tapestry of polychromatic motifs and concentric arches, first captivated the world in the 1970s. Now, this cult motif takes center stage on the Puffer Jacket, available in four striking colorways that radiate warmth and energy.

Pucci Introduces Its New Puffer Jacket Campaign

Captured through the psychedelic lens of photographer Johnny Dufort and featuring model Alex Consani, the new Pucci Puffer Jacket embodies the perfect fusion of practicality and style. It's a statement piece for a stylish winter season, inviting everyone to experience the world through Pucci's lens of vibrant elegance.

Pucci Introduces Its New Puffer Jacket Campaign

The Pucci Iride Puffer Jacket, is available online and in select boutiques.

Pucci Introduces Its New Puffer Jacket Campaign

Pucci Introduces Its New Puffer Jacket CampaignPucci Introduces Its New Puffer Jacket CampaignPucci Introduces Its New Puffer Jacket Campaign