Moncler Brand
Moncler “Warmer Together”: A Cinematic Celebration Of Friendship With Al Pacino & Robert De Niro
Luxferity, 27.10.2025
In a rare and powerful reunion, Moncler brings together two of cinema’s most celebrated icons, Al Pacino and Robert De Niro, for its new global campaign, “Warmer Together.” Captured by the legendary photographer Platon, the campaign is a cinematic exploration of human connection, trust, and the profound warmth that comes from shared experience.
Award Briefcase Italian Leather Navy Blue
A Story Beyond the Cold: Moncler’s Manifesto of Warmth
Over seven decades, Moncler has redefined outerwear—transforming from an alpine performance brand into a symbol of modern luxury, craftsmanship, and emotional storytelling.
Award Backpack Italian Leather Black
Born in the French Alps in 1952, Moncler’s legacy began with a mission to protect climbers against extreme cold. But as Chairman and CEO Remo Ruffini expresses, “Moncler has always been about something deeper: love and a sense of togetherness.”
The Warmer Together campaign embodies that philosophy.
Award Messenger Bag Italian Leather Navy Blue
For Moncler, warmth is not merely insulation; it is empathy, connection, and the human spirit that endures beyond the elements. The campaign reminds us that real warmth is never solitary—it’s shared.
Al Pacino and Robert De Niro: Icons of Friendship and Legacy
Shot in black and white across New York City, the campaign unfolds through five emotional themes — Friendship, Respect, Connection, Trust, and Warmth.
Award Wash Bag Italian Leather Black
Pacino and De Niro’s lifelong bond radiates in every frame, their dialogue a tribute to decades of mutual respect and artistic kinship.
“Friendship is the greatest thing you can have. Friends, people whom you share the same world with… there is an innate trust,” says Al Pacino.
De Niro echoes: “Warmth was never about the outside. It was always about what was happening on the inside.”
Award 4-in-1 Messenger Bag Italian Leather Black
Platon’s lens captures not only the faces of two cinematic legends but the quiet intimacy between them—a shared history expressed through glances and laughter, revealing the human depth behind the glamour.
Style as Emotion: The Maya 70 and Bretagne Jackets
In Warmer Together, De Niro wears the Moncler Maya 70, a contemporary tribute to the brand’s original down-quilted hero jacket. Crafted from longue saison recycled nylon, its clean lines and detachable hood combine timeless alpine performance with modern sustainability.
Alongside it, the Bretagne Jacket, new for Fall/Winter 2025, showcases Moncler’s evolving craftsmanship. Designed for protection without compromise, it offers cocoon-like comfort in a short, hooded silhouette — perfect for the rhythm of urban life.
Award Clip Card Holder Italian Leather Black
Each piece exemplifies Moncler’s DNA: warmth, performance, and understated luxury, refined for a global audience that values emotion as much as design.
The Soundtrack of Togetherness
To accompany the campaign, artist and Moncler ambassador Tobe Nwigwe, with his wife Fat, reimagines Bill Withers’ classic “Lean on Me.”
Trophy 8cc Bifold Italian Leather Black
The soulful rendition becomes an anthem for shared resilience — a musical mirror of Moncler’s message that comfort and connection are the truest forms of warmth.
Warmer Together: More Than a Campaign
Across print, digital, and global outdoor activations, Moncler’s Warmer Together manifests as both a cinematic statement and a human invitation — to stay close, to show up, and to rediscover the warmth that binds us.
Award 6cc Card Holder Italian Leather Black
It is a timeless reminder that luxury is not only what we wear, but how we connect.
