Miu Miu Brand
Miu Miu Celebrates Its Iconic Matelassé Leather Collection
Miu Miu celebrates its iconic matelassé leather collection for the new season with an intimate portraiture captured by Guen Fiore and a series of still life images by Deo Suveera showcasing the bags as protagonists. Merging a sense of protection with power the focus is on individuality and imagination as enriched by the respect for innovation and the finest craftsmanship that this product represents.
The timeless beauty of matelassé leather is reinvented both in terms of size and design. A matelassé treatment appears across all bags in a quietly neutral colour palette that is a perfect mirror to the understated and unconventional vision of luxury that the Miu Miu name evokes.
Shown for the first time on the Miu Miu runway in Paris for the Fall/Winter 2006 season, elaborately worked matelassé leather is by now so central to the brand’s handwriting that it barely needs a logo to be recognised. Combining sophisticated artistry and artisanal technique with experimentation, the highly distinctive, rich texture of the leather is the ultimate marriage between beauty and practicality.
Matalassé leather’s unique and eased finish is, in fact, achieved by a paradoxically rigorous process that entails pairing panels of elegant nappa leather with wadding and elastic cloth to achieve stretch. Such malleability effortlessly adapts to any contents, just as it does to the form of the person carrying it. Nestling close to the body, a plump surface is as comfortable as it is aesthetically appealing.
Available in Miu Miu stores and on www.miumiu.com