Karl Lagerfeld Brand
Karl Lagerfeld Jeans Presents Its New Spring-Summer 2024 Collection
Luxferity, 22.11.2023
KARL LAGERFELD JEANS marries Karl Lagerfeld’s unapologetic self-expression and the fiercely independent spirit of street art for its Spring-Summer 2024 collection. This season’s line celebrates the brand's origins, exploring foundational elements of the KARL LAGERFELD brand while celebrating the youthful zeal for life that defines KARL LAGERFELD JEANS.
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Following the monochromatic black and white palette of the recent Resort offering, Spring-Summer 2024 is a vibrant showcase of vivid colors and graffiti-inspired graphics. Embodying this street art inspiration is the capsule collection created in collaboration with Parisian street artist Crapule 2000, who brings his bold graffiti style to life across the offering. T-shirts, denim, outerwear and dresses receive the bright graphic treatment in green, black and house blue — all emblazoned with the artist’s take on “KARL FOREVER.” “It really feels like the clothes have been tagged,” the artist notes. “That was my goal.”
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The house monogram evolves and takes on a 3D form, with seasonal fuchsia, red and white taking center stage. Graphic emphasis can be seen across ready-to-wear as the multi-dimensional monogram is used in a variety of ways — playfully placed on some styles, repeated in a striking all-over pattern and presented in new executions across directional denim pieces. Archive details are given a KARL LAGERFELD JEANS treatment with seamed detailing, square necklines and pleated skirts. Underlining the light, summer feel of the offering are matching sets and denim pieces in bright colors.
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Across the season's accessories, the house monogram makes an impactful appearance, while canvas and denim drive the materials and underline the street art inspiration.
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