Etro Brand
Etro Opens A New Pop-Up Dedicated To The Home Collection At Rinascente In Milan
Luxferity, 12.10.2023
Following the debut of the first Etro Home Interiors and Etro Home Collection designed by creative director Marco De Vincenzo during Milan Design Week 2023, Etro opens a new pop up at Rinascente in Milan.
From October 10th through December, on the sixth floor of a quintessential and significant Italian retailer in the city center, Etro opens the first pop up dedicated to the home collection; the space hosts a selection of the new Etro Home Interiors and Etro Home Collection with a Holiday theme. Objects and textile creations tell De Vincenzo's reinterpretation of the Etro home's collections.
Also available at the pop up will be the Dhalia armchair in a Pluma floral fabric which was unveiled at Salone to great feedback from media and buyers alike.
ARMCHAIR
L 90 D 98 H 64 cm
Fabric and colour. The two founding themes of Etro are among the main features of the Dahlia armchair, a piece of furniture with contemporary lines inspired by Milanese design. The Pluma floral fabric, a rich and textured brocade in three different colour themes based on shades of blue, green and brown, covers the armchair and enhances its soft and rounded shapes. Dahlia is able to add a touch of harmony and intimacy to any room, creating a sense of envelopment and comfortable relaxation.
COMPOSITION
Structure in poplar multilayer wood with polyurethane foam padding. Seat with elastic webbing. Upholstery in fabric or leather from the collection.
DESIGNER
Marco De Vincenzo