Armani Brand
Giorgio Armani Privé Haute Joaillerie Collection
Luxferity, 11.12.2023
Extending far beyond the concept of a simple fashion accessory, Giorgio Armani Privé Haute Joaillerie conjures up a fascinating and meaningful world. Masterpieces of the goldsmith's art and the fruit of skilled craftsmanship combined with exceptional research and design, they are the utmost expression of a freedom of inspiration that knows no constraints, positioned at the apex of a style that encompasses elegance, minimalism and rare, discreet, reserved luxury.
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In a process of simplification of lines, here exact and geometric, this new collection reinvents forms through an unusual, free and elegant use of gems. The particularity of the design lies in the invisible setting, which creates surprising pavé motifs, emphasising the colour and radiance of the gemstones. The collection consists of three monochrome series: blue, with sapphires and diamonds paired with white gold; green, with tsavorites and diamonds paired with yellow gold; and red, with rubies and diamonds paired with rose gold. Each series is composed of round lobe and pendant earrings, a necklace with a removable pendant, a bracelet, a ring and a brooch. The sense of precision creates a particularly sophisticated and luxurious effect.
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The Giorgio Armani Privé Haute Joaillerie collection, exclusive creations similar to haute couture garments, will premiere on 9 December at the Palace Hotel St. Moritz during the Giorgio Armani Neve event. It will then be available from 11 to 27 December at the Giorgio Armani boutique in Zurich and from 27 December to 8 January 2024 at the Giorgio Armani boutique in St. Moritz before arriving at the Armani Privé boutique and atelier in Paris for Haute Couture week from 18 to 30 January. The collection will arrive in Milan at the end of January.
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