Alexander McQueen Brand


Alexander McQueen Launches Its New Spring Summer 2022 London Skies Womenswear Collection: Storm Chasing

Luxferity, 17.02.2022

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Alexander McQueen Launches Its New Spring Summer 2022 London Skies Womenswear Collection: Storm Chasing

Alexander McQueen Spring Summer 2022 London Skies Womenswear Collection

A film directed and created by Sophie Muller in collaboration with creative director Sarah Burton brings the Alexander McQueen Spring/Summer 2022 collection to life.

Models, chosen for their individuality, move against the very backdrop that inspired the clothes they are wearing. They are unique but unified by the magnificence of the sky above them.

The inspiration for the film and the collection is storm chasing. Sarah Burton says: “I love the idea of embracing the mystery and unpredictability of the sky, the fact it is always moving, always changing. I look out over London from our studio where the views are incredible and represent our home throughout history: from St Paul’s Cathedral to the London Eye. The sky against which those familiar monuments appear may be calm and restorative at times and menacing at others. For me, the tension between the two is extremely inspiring. It also evokes the paradoxes that have always been at the heart of Alexander McQueen.”

Sophie Muller is an award-winning visual artist whose music videos, brand work, album covers and films of live tours have made her among the most prominent directors in the world today.