Alexander McQueen Beijing - China World, Beijing

Introducing the McQueen Sling bag — an angular, asymmetric style.

Set against the backdrop of East London, the campaign captures the renegade glamour of the city’s youth.

A rough opulence. Revealing the animal within. A compressed and elongated silhouette. Objects embedded and enveloped. Knitted statuary.

Embracing Alexander McQueen’s past to inform the present and future, the campaign features icons and friends of the house, Debra Shaw and Frankie Rayder.

Inspired by the protective shell of an armadillo, the Armadillo shoe, with its iconic curve heel, was most famously seen in 2010’s Plato’s Atlantis.

Discover the holiday gifting collection of iconic Alexander McQueen accessories reimagined for the festive season.

"This collection is inspired by female anatomy, Queen Elizabeth I, the blood red rose and Magdalena Abakanowicz (...)". - Sarah Burton