Tommy Hilfiger Brand
A Hilfiger Holiday: JISOO Embodies Festive Luxury In Tommy Hilfiger’s Holiday 2025 Campaign
Luxferity, 30.10.2025
Tommy Hilfiger unveils “A Hilfiger Holiday”, a campaign that radiates joyful sophistication and timeless American prep through the lens of global brand ambassador JISOO. The campaign redefines festive style with warmth, playfulness, and effortless elegance — a hallmark of Hilfiger’s world of modern heritage.
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A Celebration of Modern Prep and Holiday Joy
Captured amid a flurry of winter cheer, “A Hilfiger Holiday” channels the spontaneity and charm of the season — from snowy touchdowns to puppies wrapped in ribbon, from intimate gatherings to unexpected guests at the door. The campaign captures JISOO’s luminous style, her cozy yet elevated looks embodying the essence of global glamour: feminine, confident, and irresistibly festive.
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“Holidays in the Hilfiger household were filled with the bustling excitement of nine kids, lots of guests and endless games,” reflects Tommy Hilfiger. “This campaign captures that same feeling — celebrating with heart, with style, and with personality. JISOO brings her own festive sparkle to the Tommy family.”
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The Holiday 2025 Collection: A Luxe Spin on Heritage Americana
The Holiday 2025 TOMMY HILFIGER Collection takes familiar prep codes and transforms them with plush textures, rich layers, and a touch of glitz.
- Modern classics reimagined: rugby shirts, varsity jackets, pleated chinos, and wool coats — all elevated through craftsmanship and bold texture.
- Statement detailing: oversized houndstooth knits, heritage tweeds, and the signature Tommy Crest, making a chic return across sweaters, scarves, and beanies.
- Seasonal glamour: “Tommy’s Cable Knit Shop” offers knitwear in jewel tones — plum, mustard, emerald, and the brand’s iconic red, white, and blue — perfect for gifting and celebration.
- Evening elegance: velvet tuxedo jackets, gold-button lady jackets, sequined accessories, and pleated midi-skirts bring radiant sophistication to winter soirées.
The result? A refined wardrobe that moves seamlessly from fireside moments to festive gatherings — celebrating the art of dressing up with contemporary prep elegance.
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A Global Celebration with JISOO
As part of its global rollout, “A Hilfiger Holiday” comes to life in key cities around the world through a series of interactive activations. Each begins with a playful ring at the doorbell, a metaphor for the joy of surprise and shared connection.
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From exclusive pop-up experiences to creative collaborations and limited-edition gifting, Tommy Hilfiger invites the world to join in the warmth and wonder of the season — always with that unmistakable Tommy twist.
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Where to Discover the Collection
The Holiday 2025 Tommy Hilfiger Collection is available on tommy.com, in Tommy Hilfiger boutiques worldwide, and through select luxury retail partners throughout the season.
