Serapian Milano Brand
Serapian Unveils Its New Spring/Summer 2025 Collection: Merging Islands
Luxferity, 21.02.2025
Serapian unveils its Spring/Summer 2025 collection, an ode to the warm season, through a celebration of the sun and its many reflections. In this collection, the Maison’s illustrious metiers d’arts meet ancient Venetian glass traditions, a duality that is reflected through references to water and reflections, recreated in unique chromatic compositions. Fluid soft silhouettes, resplendent surfaces and a palette of Serapian classics are merged with new hues and motifs that honour its craftsmanship with a novel spin.
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The collection makes its debut during Milan Fashion Week at Serapian’s HQ of Villa Mozart, through a setting created by Venetian artist Lorenzo Vitturi. This collaboration brings to life the idea of Merging Islands, a fusion of concepts and craftsmanship techniques that was debuted in Tokyo with Villa Serapian Ginza and continues with this exhibition. The installation also presents a replica of Vitturi’s Venetian atelier, a unique experience recreated at Villa Mozart to transport the Venetian atmosphere to Milan.
Rubis Big Bang Handbag
Vitturi staged a takeover of Villa Mozart with an immersive visual narrative that mixes his artistic vision with new craft approaches to celebrate the new pieces. Visitors are taken through a journey that explores the Maison’s SS25 collection, honouring craft traditions through an experiential storytelling over three rooms. The first room features a series of wooden islands showcasing five sculptural totems representing the islands of the Venetian Lagoon where Vitturi is based. Throughout this series, Vitturi used different techniques to manipulate the glass, embodying an artisanal spirit that is timeless yet contemporary.
Plissé - Rose
In the second room, Serapian’s guests are invited to experience Vitturi’s Murano atelier, through an alchemic table showcasing traditional 1950s and 60s glass blowing techniques that lie at the heart of the artist’s oeuvre along with Vitturi’s photographic work. In this space, four special edition creations fusing leather and glass are displayed, offering a hybrid interpretation of Serapian’s classics: the Mini Secret and Mini Ani bag in Mosaico. For the final display, Vitturi has created an imposing piece of art in glass and wool, an expansion of his practice towards a more organic material palette in collaboration with a women’s community from Rajasthan.
Blue Sky Big Bang Handbag
With this collection and presentation, Serapian expresses its Metiers D’Arts journey through a fluid and elegant experience that reveals its artisanal attitude in an elevated setting.
Plissé - Ivory
‘This collection encapsulates the sun, it is a solar collection built around the concept of merging islands - our journey from one island to another, from Tokyo to Murano. Serapian’s new pieces and this presentation are built around the concept of reflection of light through a series of colours and materials ranging from glass to leather in a variety of techniques. We want to express our metiers d’art journey with a world that is very organic, fluid and elegant,’Maxime Bohé, CEO, Serapian
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‘My work is characterised by combining stories and subjects that come from different cultures and worlds. I expressed the concept of merging islands through sinuous shapes inspired by the Venetian Lagoon, mixing my world of glass and Serapian’s leather. Sculpture becomes a meeting point for different materials and stories,’ - Lorenzo Vitturi
Daktari Big Bang Handbag
The Spring/Summer 2025 proposal for women largely revolves around Serapian’s legendary Mosaico motif, animated throughout the collection with new bold hues and material mixes. The palette features Serapian classics such as Sahara, Off-White and Tan, enriched by new shades that include Lipstick red and Cornflower blue available in both Mosaico and Alta Pelletteria. Sophisticated neutral tones are enhanced by metallic leather in pink gold and silver to boost the shapes’ three dimensionality. Meanwhile, Serapian’s recurring use of black and white is present with an extension of the geometric concept across the collections.
Plissé - Pearl White
Among the new features of this season’s collection is Shaded Sahara, building on Serapian’s classic colour with an added sophisticated effect of hues blending from white to Sahara.
James Aviator Sunglasses (Rose Gold / Brown)
These colours and motifs appear on Serapian classics like the Secret Bag, presented in medium and small versions, and on new pieces such as the Mosaico Shoulder Bag, whose super soft construction in small and medium sizes highlights the potential of the Mosaico motif.
Bubble Gum Big Bang Handbag
The piece that mostly encapsulates the collection’s summer calling is a special series of the Secret bag, which this season includes a handwoven raffia and a Mosaico crochet in raffia and leather, as well as two original animations. Available in yellow and sand, the new Maxi Secret is joined by a duo of Mini Secret bags in white and black, the latter equipped with a novel fringed raffia shoulder strap.
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For this series, Serapian’s leather is woven with a combination of diverse materials such as raffia, ribbons, threads in a variety of bright hues. The Mosaico collection culminates in the metiers d’art series, with the black and white geometries integrating traditional styles including Travel bags, ideal for elegant ladies and gentleman who are always on the go.
Silver Moneta Necklace With Natural Coin Pearl
