Rabanne Brand


Million Gold Elixir By Rabanne: The Pinnacle Of Masculine Opulence

Luxferity, 18.08.2025

Brand newsRecommend Recommend

In the ever-evolving world of luxury fragrance, few maisons possess the audacity—or the artistry—of Rabanne. With the unveiling of Million Gold Elixir, the French house redefines modern masculinity through a potent scent signature that speaks to those who live without limits. More than a fragrance, it is an olfactory statement of gold-drenched grandeur, imagined for the man who transforms everything he touches into a legacy of brilliance.

A New Chapter in High-Luxury Perfumery

Following the success of Million Gold Eau de Parfum Intense, launched in 2024, Million Gold Elixir marks the most decadent evolution in the Million fragrance dynasty. Created for the bold visionary and crafted with rare, noble perfumery ingredients, this is the richest, most opulent expression to date—a golden emblem of ultimate success and power.

Rabanne introduces the elixir as a fragrance for the next-generation luxury connoisseur—a man who dares to stand apart, who wears his confidence as boldly as his signature scent.

Million Gold Elixir By Rabanne: The Pinnacle Of Masculine Opulence

Liquid Gold in a Jewel-Crafted Ingot

The bottle itself is an homage to Rabanne’s audacious design codes. Shaped like a solid gold ingot and adorned with the house’s iconic XL Link—inspired by the robust boat chains of Brittany—the flacon is reimagined in 2025 with a striking amber gemstone that reflects the intensity within. This is not mere packaging; it is a luxury object of desire, a modern talisman for the man whose aura radiates wealth, confidence, and refined masculinity.

The XL Link, a now-iconic Rabanne motif introduced in 2019, encircles the jewel like a crown, framing this new monument of masculine perfumery with unmissable flair.

The Scent of Unapologetic Success

Composed by master perfumers Christophe Raynaud and Quentin Bisch, Million Gold Elixir unveils a richly textured, ambery-woody-spicy composition—an intense parfum that exudes seductive power and sensual depth.   

  • Top Notes: A bold opening of vibrant mandarin and zesty bergamot, softened with a refined touch of spicy cardamom.
  • Heart Notes: At the core, a luscious liquorous vanilla takes center stage—gourmand, irresistible, and infused with golden warmth. 
  • Base Notes: A creamy fusion of sandalwood, cedarwood, benzoin, and labdanum, grounded by the leathery elegance of cypriol and earthy patchouli.

Each note is meticulously chosen, resulting in a multi-faceted olfactory experience that balances hedonism with sophistication—a fragrance worthy of the most discerning luxury clientele.

“The vanilla in Million Gold Elixir is a central element that adds a unique dimension to a masculine fragrance. Its notes possess an addictive, refined quality. This is a true olfactory statement that flirts with the world of niche perfumery,” shares perfumer Quentin Bisch.

Million Gold Elixir By Rabanne: The Pinnacle Of Masculine Opulence

Moses Sumney: The Face of a New Golden Era

Visionary artist and Rabanne ambassador Moses Sumney returns as the embodiment of Million Gold Elixir’s unapologetic narrative. Known for his genre-defying music, cinematic self-directed visuals, and boundary-breaking aesthetic, Sumney represents a new paradigm of masculine luxury—one rooted in individuality, expression, and unrelenting ambition.

In the newly unveiled global print campaign, Sumney dons the XL Link necklace—oversized and gilded in brushed gold—as he stands beside Million Gold Elixir and its celebrated predecessor, 1 Million Elixir. The imagery speaks to an era where luxury is personal, sensual, and fiercely self-defined.

A Trilogy of Intensity

Million Gold Elixir joins an illustrious family of high-luxury masculine fragrances:   

  • Million Gold Elixir – The most opulent signature in the series, rich with spicy warmth and golden intensity.
  • Million Gold – A flamboyant statement of power, launched in 2024 to acclaim.
  • 1 Million Elixir – A 2022 favorite, renowned for its fruity-floral sensuality and strong woody base.

Together, they form a constellation of elite masculine scents, each tailored for the man who commands attention—not through volume, but through undeniable presence.

Million Gold Elixir By Rabanne: The Pinnacle Of Masculine Opulence

Available Formats

Million Gold Elixir is offered in three luxurious formats to suit every lifestyle:

  • 50ml Eau de Parfum Intense
  • 100ml Eau de Parfum Intense
  • 200ml Eau de Parfum Intense

Whether as a personal signature or a coveted gift, each size captures the full richness of this high-perfumery masterpiece.

Million Gold Elixir: For the Man Who Is Always Bolder Than Gold

In a world where success is often whispered, Million Gold Elixir roars. It is an ultra-luxury fragrance for the man who does not follow trends—he sets them. For the one whose light does not fade, but intensifies. Bold. Decadent. Unstoppable. Million Gold Elixir is the new standard of masculine opulence.

Discover it now at select Rabanne boutiques and luxury fragrance retailers worldwide.