Messika Brand
Messika boutiques openings Greater China - Beijing
Luxferity, 17.12.2020
A journey in the heart of diamonds
Messika Paris is delighted to announce its rapidly expanding presence in Asia with 3 stores openings across Greater China.
Having opened boutiques in Beijing, Macau and Hong Kong in turn in the autumn of 2020, Messika is expanding its footprint and bringing a new diamond aesthetic to Asian ladies and jewelry-lovers.
As Valérie Messika, the founder and creative director of the Maison says, ‘It was important for me to maintain the openings as Asia is an important continent for Messika. Asia was the key of our 2020 strategy, and then it felt essential to continue the development of the brand. Asia is a long-term strategy. It was then essential to set a foot on this market that counts for Messika.’
Beijing
The first Messika boutique in the Asia-Pacific region officially opened in SKP Beijing on October 1st, 2020, covering an area of 17 square meters, with Messika’s iconic collections, including Move, Glam’Azone, and My Twin, on display alongside a host of High Fashion Jewelry pieces in an elegant and enchanting showroom.
The sparkle of diamonds perfectly reflects Messika’s stylish charm: modern, bold, avant-garde and dynamic.