Luxferity Brand


Luxferity Service Catalogue

Luxferity, 13.12.2023

Brand newsRecommend Recommend
Luxferity Service Catalogue

Promote your brand to thousands of readers across the world

LUXFERITY is a Swiss media house providing latest news from more than 300 renowned luxury brands about fashion, jewellery, watches, beauty & home products, travel (automotive, yachts, airplanes) and hospitality (hotels, real estate projects) to the U/HNWI readers across the world (with strong footprint in US, Western Europe, Middle East, Asia and Pacific).

Luxferity enables also the preparation for store visits using preordering and appointment making service - for many luxury brands in one user account only. Store Appointment and Pre-order services allow our brand partners to showcase their products in the Digital Boutiques and enable our users to prepare for the boutique visits.

Our work has been recognized by:

  • The Corporate LiveWire and awarded Luxury Brand Media Platform Of The Year 2024 – Switzerland
  • The LUXlife Magazine and awarded Luxury Fashion & Lifestyle News Platform of the Year - Europe in the Style & Apparel Awards 2023.

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We invite you to give presence to your luxury brand and products on our digital platform Luxferity.

Using our exceptional style and design your message will be conveyed to U/HNWI readers in an exclusive environment that hosts most recognized luxury brands worldwide.   

Key facts & figures:

- Readership segment: U/HNWI
- Website traffic: purely organic - 25'000 monthly (33% US, 40% Europe, rest: Middle East, Asia & Pacific)
- Geographical reach: global
- Content topics: luxury goods and services (fashion, jewellery, watches, beauty products, home, travel [automotive, yahts, airplanes], hospitality [hotels, real estate])
- Content language: englisch
- Content medium: editorials, advertorials, ad banners, product featuring
- Content sections: Magazine; Brand Spaces (long-term presence by brand); Digital Boutiques (to showcase products in the stores, prepare for visits in physical locations while using Appointment Making and Product Pre-ordering).
- Client portfolio: over 300 luxury brands worldwide (Dior, D&G, Cartier, Piaget, Alexander McQueen, Versace, Bulgari, Zegna, Louis Vuitton, Ferrari, Lamborghini, The Italian Sea Group, Oetker Collection, and more)
- Cooperation partners: press departments, PR and marketing agencies

Our paid service catalog for your brand promotion:

1. Advertorial

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Content
- Published in Brand Space and/or re-published in Luxferity Magazine
- No minimum or maximum limit of content size: text, images, video, links
- Preferred size of visuals (images): 1200x800px, 1200x1500px
- Preferred size of adv banners: 300x250px, 720x90px
- Hi-res for images; hi-def for video: 1080p
- Publication period: unlimited
- Lead time from production time to publication: 4 hours
- Advertorial distributed in our social media channels and newsletter
Price* (excl. VAT in CH; 0% VAT abroad)
- CHF 500.- (advertorial held for 3 consecutive days on the 1-4 position in the Magazine)
- Additional week of the 1-4 position in the Magazine: CHF 100.-
- Advertorial exclusivity (exclusion of 3rd party adv banners from the content): CHF 200,-

  

2. Banners

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Leaderboard
- Size: 728x90px
- HTML code or linked image
- Permanent placement in the article
Price* (excl. VAT in CH; 0% VAT abroad)
- CHF 200.- for placement in one article
- CHF 500.- for placement in all articles published on a selected day (in average 5 articles published on a workday in Luxferity Magazine)
Medium Rectangle
- Size: 300x250px
- HTML code or linked image
- Permanent placement in the article
Price* (excl. VAT in CH; 0% VAT abroad)
- CHF 150.- for placement in a body text of one article
- CHF 350.- for placement in a body text in all articles published on a selected day (in average 5 articles published on a workday in Luxferity Magazine)
Square
- Size: 250x250px, 300x300px
- HTML code or linked image
- Permanent placement in the article
Price* (excl. VAT in CH; 0% VAT abroad)
- CHF 150.- for placement in a body text of one article
- CHF 350.- for placement in a body text in all articles published on a selected day (in average 5 articles published on a workday in Luxferity Magazine)
Side Banner (desktop version only)
- Displayed on Luxferity homepage and in Magazine
- Size: 300×600px
- HTML code or image with leading URL
Price* (excl. VAT in CH; 0% VAT abroad)
- CHF 100.- for 1 banner per day (left or right side of the screen)
- CHF 180.- for 2 banners per day (left or right side of the screen)

  

3. Advertising campaign

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Homepage
- 1st position in our billboard (slider) on Luxferity homepage (image size 1600x800px with central elements in the middle of the visual due to mobile version)
- Advertorial title in rotating flash news panel on the bottom of the homepage (desktop version only)
- Central button and advertorial title in the flash news panel linked directly to the advertorial
- 2 side banners (lelft and right; desktop version only)
Magazine
- Advertorial published in Brand Space and/or re-published in Luxferity Magazine
- 2 side banners (lelft and right; desktop version only)
Distribution
- Social media channels
- Newsletter
- Direct mailing to registered users (to user account mailboxes)
Production time
- Lead time from production time to publication: 1 day
Price* (excl. VAT in CH; 0% VAT abroad)
- CHF 5'000.- for one month adv period (advertorial held on the 1-4 position in the Magazine during the adv campaign)


4. Brand Space

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Brand Space
- Individually dedicated space for permanent brand exposure and creation of long lasting relationships
- Publishing of articles and/or advertorials and re-publishing of the news in Luxferity Magazine
- Distribution in social media channels
- Product featuring (up to 50 products; product tiles and sites with descriptions and visuals; enables usage of Appointment and Pre-order service for brands without physical boutiques)
- Appointment and Pre-order service (for brands without physical boutiques); For brands with physical boutiques see no. 5 Digital Boutiques.
Price* (excl. VAT in CH; 0% VAT abroad)
- Monthly subscription fee:
     -- CHF 450.- (up to 3 articles published in Brand Space per month)
     -- CHF 1'000.- (no limit on numbers of aritlces published in Brand Space per month)
- Success fee on product sales


5. Digital Boutiques

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Digital Boutiques
- Digital representation of the physical locations (stores) of the luxury brand
- Publishing of articles and/or advertorials related to store events and current product offering
- Re-publishing of artilces from Brand Space related to general brand communication (collection updates, campaigns)
- Store Appointment and Pre-order service
- Condition for opening of Digital Boutiques: existing Brand Space on Luxferity
Price* (excl. VAT in CH; 0% VAT abroad)
- Monthly fee: CHF 200.- per unit
- Success fee on product sales

Shall you be interested to promote your luxury brand and products on Luxferity, please revert to us for cooperation options at marketing@luxferity.com.

* Dynamic pricing: ongoing adjustment of prices to reflect changes in key business feagures.

Updated on May 23, 2024