Louis Vuitton Brand


Louis Vuitton Reintroduces The Original Millionaires Sunglasses

Luxferity, 08.07.2024

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Louis Vuitton Reintroduces The Original Millionaires Sunglasses

Louis Vuitton Millionaires Sunglasses

Celebrating their 20th anniversary, the Louis Vuitton Millionaires Sunglasses are reintroduced by their originator – and the House’s current Men’s Creative Director – Pharrell Williams.

Louis Vuitton Reintroduces The Original Millionaires Sunglasses

In 2004, Williams made fashion history when he collaborated with Nigo and Louis Vuitton, then under the creative direction of Marc Jacobs, to produce the iconic Millionaires: a aviator silhouette embellished with Louis Vuitton signatures.

Louis Vuitton Reintroduces The Original Millionaires Sunglasses

The sunglasses are reinforced along their straight brow with aged gold metal strips that are stamped in a repeating pattern with the symbols representing the Louis Vuitton Monogram. Echoing the house’s savoir-faire, enameled S-lock hinges add a vintage touch.

Louis Vuitton Reintroduces The Original Millionaires Sunglasses

The Millionaires marked the first time Williams designed for the House, and their introduction made waves among the overlapping worlds of music and fashion. Two decades later, Williams has found himself at the helm of men’s ready-to-wear and accessories, with this pair of sunglasses partially to thank for it.

Louis Vuitton Reintroduces The Original Millionaires Sunglasses

In observation of the achievement, the line is relaunched and revitalised under Williams’s direction, now in two frame shapes: one that closely reinterprets the original (the 1.0), and a carbon fiber model with sleek silver LV-engraved hinges and damier-patterned metal strips across its topside (the 3.0).

Louis Vuitton Reintroduces The Original Millionaires Sunglasses

The Louis Vuitton 1.0 Millionaires come in chocolate tortoise with gradient lenses, a turquoise-blue hinge, and gold details, or monochromatic black with aged gold details. They are available in-store and online.

Louis Vuitton Reintroduces The Original Millionaires Sunglasses

The Louis Vuitton 3.0 Millionaires are made in Italy from highly resistant, flexible, and lightweight carbon fiber found in the automotive universe. They come in black with with chromotherapy-inclined orange lensesor monochromatic black. They will be available in-store and online on August 8th, 2024.

Louis Vuitton Reintroduces The Original Millionaires Sunglasses

Louis Vuitton Reintroduces The Original Millionaires SunglassesLouis Vuitton Reintroduces The Original Millionaires SunglassesLouis Vuitton Reintroduces The Original Millionaires Sunglasses