Georges Hobeika Brand

Discover The New Order Couture Fall 2025 collection — a powerful dialogue between heritage craftsmanship and modern transformation.

This collection is a celebration of powerful, dignified femininity — a harmonious balance of strength and sophistication, subtly nodding to the iconic spirit of the 2000s.

This collection was conceived as a tribute to Marie Hobeika, Georges Hobeika's mother and Jad Hobeika's grandmother, who passed away in 2024.

Eva Longoria wore a Georges Hobeika Couture on October 19, 2024 at the 4th Annual Academy Gala in Los Angeles, California.

Emerging from the heritage and roots of the brand, this collection is a celebration of the contemporary femininity embodied in every creation we present.

The enchanted context of a nocturnal garden provides the magical backdrop to showcase the visual enchantment of Maison GEORGES HOBEIKA’s unique Couture savoir-faire.

Explore Georges Hobeika's Ready-To-Wear Fall/Winter 2024 collection.