Franck Muller Genève Brand
The Franck Muller Aeternitas Tower
Luxferity, 13.12.2023
The Franck Muller Aeternitas Tower
In a groundbreaking collaboration that transcends boundaries, Franck Muller and London Gate, UAE's premium real estate developer, have announced their partnership to bring the epitome of timeless elegance to the world of real estate.
A global trendsetter in the horology industry for the past three decades, this collaboration marks Franck Muller’s entry into the world of real estate, making this project yet another a trailblazer in the industry – true to the brand’s reputation and stature.
London Gate’s much-anticipated development in Dubai Marina, at a height of 450 meters, is set to make its mark as the tallest branded residential tower and the tallest residential clock tower in the world, promising to redefine the Dubai skyline while setting international standards for luxury living with spectacular views.
Promoted in United Arab Emirates
Eman Taha, CEO of London Gate, said: “After our debut in the UAE real estate market, with our sold-out projects Maya V and Nadine I&II, we are now thrilled to unveil our masterpiece in collaboration with iconic watchmaker Franck Muller. With our latest project, where architectural opulence meets timeless luxury – we bring Franck Muller’s first-ever branded residences. With this partnership, we aim to reinstate the standards of sophistication and elegance, creating a living experience that reflects the brand values and vision of both London Gate and Franck Muller. An exclusive branded residential project; this will stand as a testament to our commitment to crafting unparalleled and never-seen spaces that resonate with our brand partner’s essence and prestige”.
Erol Baliyan, Managing Director of Franck Muller MEA, stated: "We are delighted to expand in the Middle East with this unprecedented partnership with London Gate. We have been strategically exploring the branded residential market in the UAE to bring the heritage of brand excellence to the realm of real estate. We are glad to find the right partner with a reputed realtor like London Gate who shares our brand vision and believes in the values of Franck Muller. It is incredible to launch Franck Muller's first-ever real estate collaboration in a world-class city like Dubai, known to be one of the most vibrant, luxurious, and developed cities in the world. This marks the beginning of a new chapter for our brand. We are excited to introduce a record-breaking legacy for Franck Muller – which is slated to be the first of many iconic ventures that will unfold globally."
Renowned designers have been brought on board to ensure that every aspect of project reflects the iconic design and brand association synonymous with both London Gate and Franck Muller. The project is more than just a residential building; it is a living masterpiece that seamlessly blends architectural opulence with the timeless prestige of Franck Muller.
The luxurious residential project will be officially unveiled in January 2024 and residents can expect a handover by 2026.
