dunhill Brand


dunhill Introduces Its New Abstract Florals Capsule Collection

Luxferity, 09.06.2021

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A collision of tradition and subversion, dunhill introduces the Abstract Florals capsule collection.

Showcased throughout the Autumn Winter 2021 collection, opulent Damask fabrics typically found in English stately homes and early 20th century couture are reimagined across ready to wear and accessories.

Celebrating the art of craft, these luxury pieces recontextualise British eccentricity through a modern lens. The ornate woven jacquard fabrics are reversed to reveal a raw finish and new deconstructed aesthetic - the inside becoming the outside.

Applied to knitwear, shirting and jersey, the inverted floral designs are printed, woven and embroidered throughout the capsule to create unique pieces with a contemporary feel.

Taking the reverse motif and isolating one area of the design, a jacquard technique is used on the jersey to create an elevated, distorted floral effect.

Subverting a classic, the Cummerbund Bag reinterprets this traditional eveningwear piece as a striking accessory that can be worn crossbody or around the waist. An interplay of utility and elegance, this bag is available in three variations of  the abstract  floral jacquard.

Launching in July 2021.

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