Bulgari Brand
Bvlgari Unveils Its New Tubogas Collection In Geneva And Zurich
Luxferity, 25.11.2024
Bvlgari marked the launch of its latest Tubogas jewelry collection with exclusive events at the Cercle des Bains in Geneva and Schiffbau/La Salle in Zurich. These stunning venues set the stage for a celebration of Bvlgari’s unique blend of tradition and innovation, embodying the bold spirit that defines the Maison.
Divine Enigma Chokers
First introduced in the 1940s, the Tubogas collection is renowned for its revolutionary craftsmanship and daring design. The new interpretations of this iconic collection were revealed in immersive settings, each crafted to give guests a unique perspective on these timeless creations.
Rose Gold Coronaria Ring w. Champagne Diamonds
In Geneva, Cercle des Bains, nestled in the vibrant Quartier des Bains known for its contemporary art exhibitions, provided a culturally rich backdrop for the event. Meanwhile, Zurich’s Schiffbau/La Salle, a transformed industrial building and cultural landmark, offered a modern, industrial-chic atmosphere that perfectly complemented the audacious essence of Tubogas.
Mount Erebus Deep Blue Full Rose Gold 5N
Swiss television personality and Bvlgari Ambassador Christa Rigozzi hosted the Geneva celebration, while Serap Yasuv, a seasoned moderator with 17 years of experience hosting Swiss TV programs and events, led the Zurich gathering. Together, they guided guests through the creative journey of the Tubogas collection.
Move Noa Full Pavé Bangle - Yellow Gold Diamond
Thoughtfully designed choreography and lighting heightened the unveiling, creating an enchanting atmosphere that emphasized the elegance and artistry of Tubogas.
Gold & Platinum Sunny The Snail Ring
Throughout the evening, guests were captivated by Bvlgari’s narrative pillars of Savoir-Faire, Femininity and Inspiration. Each pillar was brought to life by exceptional talents who reflected their personal interpretations of Tubogas.
Gold & Platinum Sunny The Snail Earrings
Savoir-Faire was portrayed by Ona Sadkowsky, a rising Swiss artist whose creations highlighted the mastery of craft and the iconic Serpenti collection. Her work elegantly balanced lightness and richness, inviting guests to embrace the beauty of life and opportunity.
My Twin Toi & Moi Thin Bangle 0,15ct x2
Femininity, the essence of Bvlgari’s designs, was represented by models Jasmin Brunner, Manuela Frey, Vivienne Oesch, and actress Lara Wolf. They embodied the empowering spirit of the Tubogas collection. Also joining them was professional athlete Loris Benito, team captain of Young Boys, whose elegance and charisma added a refined touch to the evening.
Gold Cocktail Ring With Citrine & Tsavorites
Inspiration was interpreted through multiple art forms. Internationally acclaimed harpist and composer Alexander Boldachev delivered a breathtaking performance, blending classical precision with modern innovation to echo the soul of Tubogas. Zurich dancer Gisèle Oesch mirrored this fusion with her graceful and contemporary movements, while artist Ginny Litscher contributed added her touch by designing exquisite silk scarves inspired by the collection’s aesthetics
My Move Configurable Bracelet
Star chef Danny Khezzar added a sensory delight with his extraordinary culinary presentation. His creation, an airy, flavored mousse that transformed into a snake, echoed the artistry and symbolism of Tubogas.
Flying Diamonds
The celebration continued into the evening, energized by DJ Shirin’s dynamic set, which created a vibrant and dazzling atmosphere.
Silver Coronaria Brooch Pendant With Amethyst
These events reaffirm Bvlgari’s dedication to creativity and innovation while honoring its rich heritage. The Tubogas collection stands as a bold and timeless expression of luxury, celebrating the past, inspiring the present, and envisioning the future.
