Breguet Inaugurates its First Korean Boutique Outside of Seoul

Following four Breguet salon openings in the Korean capital, the House is delighted to expand to Busan, the second biggest city in the country. 

Ideally located in the heart of the Lotte Main Avenuel shopping mall, this new boutique wonderfully represents the refined universe of Breguet. Visitors are invited to discover the different collections in an elegant and warm environment, divided in several distinctive areas, including a lounge. The decorative elements testify to the avant-garde spirit of the House, and the continuity of its rich history, which has been written since 1775.

In order to pay tribute to this boutique and to honor its future clients, Breguet designed an exclusive version of its Classique Hora Mundi; the first mechanical timepiece with an instant-jump time-zone display system with synchronised date, day/night and city indications. From among the 24 cities referenced, the owner will have the possibility to choose Busan.