JW Anderson's new flagship store in Soho, London

The new officially opened flagship store can be found on the corner of Wardour St and Brewer St. 

Why a corner shop you might ask?

“We really needed something that made sense for the brand and when we found the corner space I was sold. I always liked the idea of a corner shop. It’s so fundamentally British; like the place where you get your newspapers”, says Jonathan.

In the shop you will find some ‘Soho exclusives’ that you won’t find anywhere else!