Carven Presents Its New Fall/Winter 2024 Collection

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This collection, my second for the house of Carven, represents the next chapter in the story of this evolving and personal brand.

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I have continued to develop the wardrobe archetypes, the everyday made precious, brought to life in unexpected context, fabrication and proportion. The allure of being dressed up and yet in stages of undress; a space where there is no separation between daywear and evening and where typical daywear silhouettes and fabrics morph into atypical occasion or evening wear. Misplaced classics infused with the comfort and ease of sportswear.

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Without nostalgia, considered archival proportions and volumes are rendered through the elimination of unnecessary details, highlighting the sensuality of fabrics and textures, amplified with tonality of neutrals and accents.

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I am also delighted to share the new Carven logo designed in conjunction with Peter Miles. Its starting point was the original couture label from 1945 including the current and historical house address.

Louise Trotter